How Instagram Can Help You Increase Website Traffic

Website traffic is fast becoming an elusive commodity. You’d be hard pressed to find a niche without any competition. This makes it incredibly difficult to rank well on search engines, thus leaving you at the mercy of paid ads to drive traffic.  The conventional wisdom around increasing website traffic is

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Facebook Marketing Myths You Need To Forget

Facebook sounds like the best place to start with your paid social media campaigns and with good reason. It has almost 3 billion users across the globe, reaching 59% of the entire social networking population across the globe. That massive user base makes Facebook an attractive destination for brands.  More

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How Organic Social Content Can Drive Engagement

Paid social media advertising promises quick results. A campaign can be launched on any number of social media networks within minutes. Before long, the metrics are there for you to see. If the campaign isn’t hitting the right numbers, cut it before it burns the budget. If it’s performing well,

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