Taking your business online means you are bringing it where the world will be able to reach it. With this new chapter comes many new things to learn for most business owners. One of those is the fact that you…
Running a business is hard work. It will take hours of manpower, money, and motivation, especially in the beginning. One way to help keep your customers coming is to learn digital marketing skills. Marketing your business has never been easier…
Building backlinks to your website is just one of many important steps to boost your SEO rankings and bring more people to your website. Small businesses may feel intimidated by the idea of link building, not knowing where to start.…
One of the many marketing challenges small businesses face is trying to grow their email lists. The larger your email list is, the larger your reach and therefore the more potential purchases you will generate. But it can be hard…
Hashtags are an incredibly powerful tool to increase engagement and brand awareness. They have become an integral part of the social media experience. It’s the great equalizer among social media platforms. Hashtags serve the same purpose whether you’re on Facebook,…
Businesses of every size should include social media marketing as part of their overall marketing plan, and video needs to be central to that strategy. Video is highly engaging for viewers, and is now the media format that is most…
Social media is obsessed with numbers. Who has the most followers, whose posts see higher engagement, videos get more views or blog gets the most readers. It’s all a numbers game. When brands work with influencers, they prefer those who…
As a small business owner, you want to use all of the strategies and tools at your disposal when it comes to marketing. One of the strategies that you should not overlook is influencer marketing. You may not realize it,…