Over the past year, the audio chat format has become very popular. The pandemic probably had a lot to do with its meteoric rise. With people locked indoors, this became a new outlet for expression, discussion and connection, feelings that…
These days, ensuring your business has a social media presence is part of standard business practice. For your small business to have the best chance of success, you need to be active on social media. If you are on the…
Facebook is one of the few social networks that has a profound impact on our lives. It has quite literally changed our lives. Billions of people use Facebook every single day to stay in touch with their friends and family.…
Influencer marketing has become a big industry. Estimated to be worth $1.7 billion in 2016, the industry has grown exponentially since then and is now expected to reach almost $14 billion by 2022. It goes without saying that influencer marketing…
The holiday season is a lucrative opportunity for businesses as people increase spending on consumer goods. It’s also a very competitive time for businesses since there’s heightened marketing and advertising activity as everyone wants a piece of that pie. That’s…
Taking your business online means you are bringing it where the world will be able to reach it. With this new chapter comes many new things to learn for most business owners. One of those is the fact that you…
Running a business is hard work. It will take hours of manpower, money, and motivation, especially in the beginning. One way to help keep your customers coming is to learn digital marketing skills. Marketing your business has never been easier…
Building backlinks to your website is just one of many important steps to boost your SEO rankings and bring more people to your website. Small businesses may feel intimidated by the idea of link building, not knowing where to start.…