Blog – Page 5

8 Ways to Increase Your Visibility and Engagement on LinkedIn

As LinkedIn’s popularity grows, so too should your desire to reach as many people as possible through this avenue. LinkedIn is really a different animal

9 SEO Strategies to Use on Every Blog Post Before You Publish

So, you’re trying to bring attention to your website, and for good reason. It seems like everyone’s competing for top ranking in Google searches (probably

Why You Should Always Add Subtitles to your Videos (and How!)

In our multi-tasking world, few of us sit down at our computers to watch online videos. In fact, 75% of all video plays are on

New Year, New Website? Here’s How To Know If It’s Time For A Refresh

When your website was new, it was fast, clean, and effective. The navigation was simple and conversions were good. But if it’s been a few

5 Content Marketing Channels You May Want To Test In 2020

It’s a classic dilemma. Do you dedicate your resources to where the most customers are — and the most competition? Or do you spend your

The 10 Must-Have Marketing Strategies for Local Businesses As We Head Into 2020

You know the old saying, “the more things change, the more they stay the same”? Well, that’s not always the case when you’re marketing a

How Influencer Marketing Can Help Brands During the Pandemic

At first, we hoped the impact of the coronavirus would be a few weeks of lockdown followed by a joyous reopening. Then as the weeks dragged on, we hoped that it would just be a few short months. Now, we’re all realizing that life is going to look different for longer than any of us… Read more about How Influencer Marketing Can Help Brands During the Pandemic

The Basics of Backlinks: How to Get Started

Some marketers focus the majority of their efforts on keyword research and content creation. And while those are certainly important pieces to the content marketing puzzle, they’re not the entire puzzle. You can write post after post of perfectly optimized content, but unless other sources are leading people to that content, your site won’t succeed… Read more about The Basics of Backlinks: How to Get Started

7 Tips for Pivoting your Marketing Strategy During COVID-19

You had a marketing plan all set to go for Q2. Maybe it was focused on summer fun, like travel and sports. Then March hit, and the whole thing had to be thrown out the window. Where do you go from here? This pandemic won’t go away overnight, letting us all pick up where we… Read more about 7 Tips for Pivoting your Marketing Strategy During COVID-19

5 Ways to Optimize Your Social Profiles to Generate More Leads

No doubt, your business has some sort of social media presence. And, hopefully, you’re using it to rake in leads like nobody’s business. But if you’re struggling in the lead department, or if you just want more paying customers (always a good goal), you can implement the following 5 ways to optimize your social profiles… Read more about 5 Ways to Optimize Your Social Profiles to Generate More Leads